business booms when bracelet pandora tout fait the quel bracelet pandora choisir end nears
Byron Walker runs a one stop shop for the end of the world.
As CEO of Denver based Survival Frog, Walker sells bracelet pandora moments gadgets and gizmos for emergency scenarios: shoelaces that double as fire starters, a lantern thatcharges a cell phone, and jumper cables small enough to slip into your pocket.
Some bracelet pandora clip of the growth is thanks to outdoor enthusiasts, Walker said, who like buying products like a LifeStraw water filter or photo bracelet pandora a sleeping bag that can fit into the palm of a hand.
So the companyis preparing for even better times ahead. The 47 year old Colorado native recently knocked down a wall at Survival Frog at 2488 W. SecondAve. Itneeds the extra space for bracelet pandora gris operations and inventory, which composer un bracelet pandora the startup sells and ships, but doesn’t or blanc bague homme manufacture.
The following is an edited transcript.
BusinessDen: What inspired you to launch Survival Frog back in 2009
Byron Walker:I was in real estate investment, which started to get difficult. I’ve always had a love for the outdoors, camping and the idea behind survival. I originally bracelet pandora shine started off selling survival books, instant taille classique bague homme downloads and DVDs for almost five years.
We have 500 products that we ship from here. bracelet pandora cadenas Best I can tell, we are the largest in the survival and preparedness industry when it comes to e maty bracelet pandora commerce sales. We bague homme pour pacs launch about five new products every month. It’s a lot of work, and it continues to grow.
BD: Who would you say is your typical customer
BW: We certainly do have a pretty big percentage of military or ex military customers, Mormons, and we do have the guys out in the middle of nowhere with a bunker full of 30 years’ worth of food. Traditionally, our customers bracelet pandora composé have been offre promo bracelet pandora politically conservative. But since Trump won the election we have had a agrandir bracelet pandora very big movement to the left.
The most ouverture bracelet pandora typical customer we have is generally 55 years old or older, slightly more male than female, and your average middle class family that lives in the suburbs. They’re not preparing for the zombie apocalypse.
The warehouse holds about $500,000 worth of survival supplies. (Kate Tracy)
BD: Do you see any sales spikes related to current events
BW: One of our biggest years was in 2012 (the end date of the Mayan calendar). And rallonge bracelet pandora our sales of potassium iodide, which helps with radiation from nuclear fallout, have gone through the roof in the last month or so because of tension with North Korea. We see different products have spikes in sales depending on what’s going on in the world.
BD: Have your products saved people’s lives
BW: It’s really fulfilling when we hear people say, ‘Your product saved my butt.’ The most recent story was that someone had our free paracord grenade (a kit with a long cord and various attachments) we give to first time website visitors. He had it in his bag, and he got stranded. He ended up using it to catch fish, because there’s a little fishing kit inside, and using the paracord to construct fermeture bracelet pandora a little shelter.
BD: You encourage everyone to have enough supplies to survive for 72 hours. How much does this typically cost, and what supplies do you recommend
BW: For 72 hours, it’s really not that expensive, certainly below $200, and you can probably do it for less than $100.
What that would entail is going to be water. Our water jugs won’t leak and they’re safe to use long term. Almost all of our food has a 25 year shelf life, so you can buy some of our canned beef and I know it sounds gross, but it’s delicious.
Lighting of course is going to be important, and we have a lot of solar lighting products.
If you’re in a very hot environment, it’s nice to have exemple bracelet pandora bleu some cooling towels or strategies on bague homme noir cuir cooling yourself. If you’re in bracelet pandora argent oxydé a cold climate, you need strategies for heating. We sell a little sleeping bag that fits in the palm of your hand and will keep you toasty warm.
BD: What are your personal survival products and where do you keep them
BW: Like most of our customers, I’ve got my stash. My whole thing is 60 days, and so we have enough water and everything else we need for that at my house. Outside of that, I’ve got (the Survival Frog) warehouse bague homme made in france with a half million dollars of stuff. And of course in both my cars, I have all the gear that we need, so if my wife is out and gets stranded she’s taken care of. If I am, same thing.
BD: Do you personally believe the world is going to end
BW: No. I don’t have doomsday theories in my head, but I do believe that the grid could go down for a week or two, or worse, the water supply can be interrupted. bague homme grec ancien Every night you watch the news, there’s a disaster somewhere. If that happened to me here, I’d be okay…